Ivar s Showcases New Soups at NRA Show May 16-19

MUKILTEO, Wash.-- (BUSINESS WIRE) -- Ivar’s Seafood, Soup & Sauce Company is bringing its beloved Northwest chowders and non-seafood soups to the NRA Show May 16-19 in Chicago’s McCormick Place, exhibiting from booth 5034.

“We’re delighted to share our newest lineup with a key audience at NRA; this is the big one we look forward to every year,” Chris Lewark said, Ivar’s Seafood, Soup & Sauce Company Director of Sales and Marketing. “We continue to rise to the challenge of developing easy-to-prepare, craveable home-style soups and chowders—our newest, Roasted Potato and Cheddar Soup, will be previewed here.”

Last year the show drew 71,367 people, more than 50,000 of whom were attendees. More than 2,100 companies are expected to exhibit in the 2009 show, drawing similar crowds to last year. During this show Ivar’s Seafood, Soup & Sauce Company will proudly feature:

Special preview! Roasted Potato & Cheddar Soup

NRA attendees will be the first audience to taste this new soup. Roasted russet potatoes are mixed with fresh red potatoes, garlic, smoky bacon and chives in a hearty soup blended with Cheddar and Parmesan cheeses. Zero grams trans fats per serving. Once available, it will be offered in three 4-pound bags per case.

Pier 54 Clam Chowder

Packed with nearly twice the usual amount of tender, succulent sea clams, fresh vegetables, Red Bliss potatoes, real cream and butter, you’ll love this classic. Available for foodservice in three 4-pound bags of soup concentrate (yields 36 eight-ounce servings).

Wild Alaskan Smoked Salmon Chowder

This slightly spicy chowder features wild Alaskan Keta Salmon – a source of beneficial Omega-3 fatty acids – that's been hardwood-smoked in the traditional Northwest style. Available in three 4-pound bags of soup concentrate and includes three 7-ounce bags of smoked salmon (yields 38 eight-ounce servings).

Puget Sound Style Clam Chowder

This distinctive Northwest-style chowder with its hint of smoked bacon is made with meaty sea clams. Each case comes in three 4-pound bags of soup concentrate which yields three gallons (384 ounces) or 48 eight-ounce servings.

Clam-hattan Style Red Clam Chowder

A twist on "Manhattan-style" clam chowder, with a slightly spicy broth that's brimming with tasty sea clams, plus Red Bliss potatoes and vegetables. The soup comes in three 4-pound bags of soup concentrate and yields 2.25 gallons (288 ounces) or 36 eight-ounce servings.

Ivar’s TwoSpoon? Chicken Noodle Soup

Brimming with all white-meat chicken breast in a rich stock with fresh carrots and celery, tender egg noodles and savory herbs. It’s healthy at 100 calories and three grams of fat per one-cup serving. Available for foodservice in four 3-pound bags of soup concentrate (yields 56 eight-ounce servings).

Northwest Dungeness Crab Bisque

This rich, flavorful and succulent bisque is made with real cream, savory crab stock and Dungeness crab meat balanced with a blend of tomato, red bell pepper, cream corn and spices. Three 4-pound bags of soup concentrate (yields 36 eight-ounce servings).

Widely recognized as one of the finest food purveyors in the country, Ivar’s Seafood, Soup & Sauce Company produces top-quality soups, sauces and seafood entrées at its USDA-approved, state-of-the-art facility in Mukilteo, Washington.

Ivar’s seafood soup tradition began in 1938 when founder Ivar Haglund began making and selling his homemade clam chowder on the Seattle waterfront. Today, along with its original line of Ivar’s seafood soups and chowders, you’ll find Ivar’s TwoSpoon? soups, a selection of original recipes and new classics. Ivar’s also develops custom soups for restaurant, grocery, and food-service companies, all made with the same tradition of quality for which Ivar’s is trusted. For more information on the products, contact Chris Lewark, Director of Sales and Marketing at 425-493-1402 or visit http://www.IvarsChowder.com/.

Wilson Public Relations

Carolyn Sueno, 206-838-8977

carolyns@tamarawilson.com